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- Thank you for 1000 subscribers
Thank you for 1000 subscribers
What I've learned, my most popular content, and what's next for Wealth Potion
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Hey everyone,
Today will be a bit different from our regularly scheduled programming.
I recently hit 1,000 subscribers on the Wealth Potion YouTube channel. So first and foremost:
Thank you.
I truly could not have done it without each and every one of you. When I started Wealth Potion about 2 years ago, I had no idea where it would take me... and it hasn’t been easy! But it’s been extremely rewarding to build this community with you all.

October 4, 2025: The date @wealthpotion hit 1000 subscribers on YouTube
So today, I’m sharing my learnings with you.
The Creator Economy is a topic we talk about frequently here at Wealth Potion, so I hope this is especially valuable to any current or aspiring content creators out there.
Here are my 3 biggest takeaways from the past year:
1. Compounding is Truly Magical 📈
The first 500 subscribers took me over a year. The second 500 took me only 4 months.
Just like building wealth, it's the first 1k / 10k / 100k / 1m that is the hardest.

The first 1000 is the hardest.
If you aren't leveraging compounding in your life (e.g. your investments, startup equity, your personal brand, your relationships), you're doing it wrong.
Make small decisions that will compound in your favor in the long run.
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2. We're in the Early Innings ⚾
Being a Creator is still an extremely underrated "career" path.
More and more young people I speak with are seeing it as a viable alternative to the traditional 9-to-5. And it's only getting easier to make a living as a Creator.

Brands are spending more on social media ad spend than traditional advertising
This is a tough pill to swallow for many reasons.
Many Gen Z and millennials I’ve spoken with feel that social media is getting saturated, that there are more content creators than ever before, or still see content creation as a non-serious endeavor.
I am confident that this is all going to change.
3. AI is NOT Coming 🤖
Hot take alert!
Especially considering I spent 10 years working in technology and AI startups 🙃
I strongly believe that the Creator Economy is going to be much more resistant to AI disruption than most people think. People don't want to watch Sora 2 slop... they want to follow humans.
If you had an uncomfortable feeling watching this, then you know exactly what I mean when I say AI is not going to kill the Creator Economy.
Human creators will always win. Always.
— Brandon Bedford (@wealthpotion)
12:51 AM • Oct 1, 2025
As more and more noise fills our social media feeds, people will seek out signal. They won’t turn to mainstream media, universities, or the “experts”… they will turn to their fellow humans.
This is also why my YouTube channel is now "Brandon Bedford". I'm keeping the tag @wealthpotion for my social media handles, my website, my newsletter, etc. but it's becoming more clear to me that personal brands are going to win in the long run.
Wealth Potion’s Greatest Hits
Because Wealth Potion has been growing quite fast recently, new subscribers may have missed some of our best content over the past year.
Here are some of our best videos and articles, as selected by you all:
Gary’s Economics Ignores This VERY Important Question
It’s no surprise to long-time subscribers that I am very skeptical of the idea that higher taxes are a viable solution to fixing wealth inequality. In fact, I believe the government actively contributes to wealth inequality.
In this video and article, I tackle the issue head on to help you better understand how money creation (and wealth creation) works.
Video Games Reveal Your Life Strategy (and Your Biggest Weaknesses)
The name “Wealth Potion” was inspired by “health potion” in video games. A lot of young, Gen Z and millennial men grew up playing games. And I think video games can teach us a lot about life, especially building wealth.
Life is kind of like a giant open world video game, after all. In this video and article, I share three archetypes that you might identify with.
How YouTube changed my life (with only 500 subscribers)
In this video and article, I share all the ways in which my life has changed since I left my 10 year career in tech startups to become a full-time content creator.
Moving across the world, beating cancer, getting engaged to my fiancée… all of these life milestones were made possible because I took a leap of faith and bet on myself.
What’s Next for Wealth Potion?
I’m really excited for 2026.
In addition to the weekly YouTube videos and newsletter articles, here are a few of the things I am cooking up:
More free resources (e.g. Wealth Potion budgeting template)
Ways to directly support Wealth Potion along with perks for early supporters
A community and messaging board (e.g. Discord, Circle, etc.)
Comprehensive mini-courses breaking down more complex investing topics
Experimenting with 2 videos / newsletters per week
What else would you like to see?
Reply to this email to let me know. At the end of the day, my goal is to help you all build your wealth faster. I’m always open to your feedback.
To your prosperity,
Brandon @ Wealth Potion

